I consider hitting snooze, but that’s such a tired cliché I can’t bring myself to do it. Besides, the show must go on. There must be an audience out there somewhere.
Author: Peter Ford
Mind the Social Gap
Motivational quotes tell us that life’s a rewarding journey, not a destination. Their authors clearly haven’t experienced the sights, sounds and smells of a jam-packed London Underground carriage during rush hour. Armpits and all.
Of All the Planets …
If aliens arrived tomorrow, what’s the first thing you’d ask them?
Speed-dating Ideas
The Pomodoro technique has been surprisingly effective. Twenty-five minutes feels manageable: a speed date with an idea, without having to decide whether it deserves the next fortnight of my life.
Bertie Has Not Read the Brief
As the DRI (Directly Responsible Individual) for twice-daily walks, it is my responsibility to ensure that my team, Bertie and me, walk from A to B as efficiently as possible. The KPI couldn’t be clearer – to me at least.
Familiar Faces?
We can know people without really knowing them. Years of connection and encounter can give rise to a familiarity that dulls curiosity.
The View from the Deli
I realised that it is very easy to project our own experience of belonging onto an entire place. ‘I know people here – we chat in the deli’ becomes ‘the whole village is a tight-knit community.’
Breaking News
We’re getting reports of an extraordinary development in Westminster, where the British politician Nigel Fairweather appears to have told the truth at today’s press conference.
Surrender in the Sleepy Shallows
There is something quite soothing about my snoozing doodle, sprawled the length of the once-forbidden three-seater sofa, resting in the sleepy shallows of his dog-sized universe.
Writing to Think Again
I’m struggling to rebuild the discipline to write regularly about the subjects that matter to me. A decade-long diet of marketing language has warped my instincts.









